Bulletproofing Your Plantscaping Business: Is Your Company Ready for a Crisis? | Education Session

Sometimes, a crisis can strike when you least expect it. We all vividly remember how the COVID pandemic shook the whole industry. Learning from such past crises is crucial, as only the strongest and most agile companies could quickly adapt and survive. This knowledge can prepare us for the future.

Now imagine a war in your country, and your company sells plants. Is it the end of your business? Not really, according to our speaker, Iryna Pakhomova. Her plantscaping company, based in Ukraine, not only survived, but also grew almost two-fold since the war hit the country.

In this session, Iryna will share how you can prepare your business to withstand any crisis, be it the war, pandemic, or a severe economic downturn. You will learn how to work with your team members, how to retain your customers when the plants are the last thing on their minds, how to manage your finances, and gain many other valuable tips that will help you rethink your usual ways of work and make your plantscaping business truly bulletproof.